Posts Tagged ‘Genevieve Bell’

Sports and HCI

Posted in Conferences - Events on April 12th, 2010 by Veronica Zammitto – Be the first to comment

Little did we know about sport from the human computer interaction field. Actually, we know very little.
Genevieve Bell, Director of the User Experience Group at Intel and keynote speaker at CHI 2010, points out the lack of research about sports and technology.
It seems that it’s a really good timing to be doing work in game user experience on sports game 🙂

Excerpts from her talk:
“Sports is a huge money maker, it’s a huge driver of new technology adoption.

40% of Americans when asked why they upgraded to HD, the answer was that sports look better on it.

Sports drive new technologies of production in video capture, in dealing with multiple streams of content, and now is one of the drivers of 3D.

Yet there are less than 40 papers written over the last 20 years in HCI about sports. And most of them are written about things that are not really sports, they are written about roller coasters, about going on around on motocross in Scandinavia and there is one about going to a Canadian stadium, and that’s it.

[Sports] is a critical domain of human activity, it schedules time and space and we are not writing about it.”

Share